Videoage International October 2017
38 October 2017 V I D E O A G E As for the TV broadcast’s genre mix, 26 drama series won over 13 comedies (the rest were reality or competition series). Similarlyupbeatwere theL.A. Screenings,which offered to some 1,500 international buyers from 56 countries increased recreational activities, sponsored both by the indies and studios. The first L.A. Screenings market day for the Indies onMay 16 started with busy schedules, intensive suite meetings, a general screenings (Sonar) and the NATPE opening party. The following days were just as busy, with a MIPCancun reception, Caracol party and the Telefilms general screenings and party. The studios followed with a Baywatch party at the Paramount lot and a Fox party at their lot. This year was marked by the active participation of both MGM and Paramount studios. At the InterContinental Hotel in Century City, which, as usual, was the venue for the Indie portion of the L.A. Screenings, Latin and other buyers found 80 exhibitors from 16 countries, with seven first-timers, including All3Media and Sonar. That’s a slight decrease from last year’s 88 distribution companies. L.A. Screenings Review The cocktail reception held by NATPE at the Inter-Continental At the InterContinental, the L.A. Screenings headquarters for exhibitors focusing on LATAM buyers, Sony Pictures Television offered complimentary coffee and tea Conservative television — full of nostalgia, military action and faith — is nothing new, as reported by VideoAge in its 1981 review of that season’s new TV series Recognized standard of quality in AudioDescription With more than 20,000 television shows, feature films and LIVE shows completed, you can rely on us to deliver your project on budget and on time. Our technical expertise guarantees a top quality product, a commitment we’ve made to our clients for more than 14 years. Request a Quote info@descriptivevideoworks.com descriptivevideoworks.com Descriptive VideoWorks is committed to providing access to all forms of visual media inventory in the so-called scatter market. For example, according to Standard Media Index estimates, advertisers who bought spots in CBS’s The Big Bang Theory in the scatter market paid over $391,000 per spot, a 34 percent premium over the network’s Upfront rate last year. At the Upfronts, the major broadcast networks picked up a total of 46 series for the new season, midseason and back-ups out of 75 pilots presented (last year there were 47). However, according to the NewYorkTimes , by the endof this year, the total number of new original scripted series for all U.S. TV networks (broadcast, cable and streaming) is expected to reach 500, explaining also the “era of Peak TV,” that VideoAge featured in its May 2017 L.A. Screenings Studio Issue. But at this MIPCOM the studios will be focusing on just 69 new series, which includes programs produced for other TV outlets. Seven of the new series were officially picked up before the Upfronts and others, like FOX’s 911 and CBS’ Dynasty were not screened in L.A. since they went straight to series. (Continued from Page 36)
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