Videoage International March 2019

4 March 2019 World When Roy left, VideoAge found great support from the new bosses, who reasoned that the success of the market was tied to the success of the publication, and vice versa. Of the two annual TV markets that Reed MIDEM stages in Cannes, MIP-TV is the more challenging as it takes place just before the L.A. Screenings — a predicament that has existed since the late 1980s. Ultimately, though, MIP- TV always turns out to be a valuable market both for buyers and sellers of TV content, who have more time for deal- making, as well as to become acquainted with one another. Although there are lots of participants who have more registration badges than Sera- fini, he’s most likely the oldest journalist continuing to report on the market. Pictured at left: Dom Serafini at the 1983 edition of MIP-TV, ho- sting VideoAge ’s pre-L.A. Scre- enings breakfast meeting at the Martinez Hotel in Cannes. New L.A. Screenings Updates T he most recent informa- tion about the upcoming L.A. Screenings is now posted on VideoAge ’s dedicated L.A. Screenings page at: www. videoageinternational.net/l-a- screenings-2019/ Updates cover “When:” *May 14-May 23, 2019 *Indies Screenings: May 14 (set up on May 13), 15, 16, 17 *Studio Screenings: May 16-23 *Canadian Screenings: May 12- 18 *Deal Night: Tuesday, May 20 or 21 Updates also cover “Where,” for both Indies and studios, including the various studio contact information. Plus, the listing form for buyers who wish to be included in VideoAge ’s L.A. Screenings Studio edition is now available for download. VideoAge ’s dedicated L.A. Screenings page will be regu- larly updated from now until May 14, and the most recent in- formation will be published in print in VideoAge Daily at MIP- TV next month. T his MIP-TV marks the 40th consecutive annual participation at the Cannes TV market for VideoAge International ’s editor-in-chief, Dom Serafini. His very first MIP-TV was in 1979, when he attended as International Editor of Television/Radio Age. The market was then held in the Old Palais (the current site of the JW Marriott), and the registration area was at the adjacent La Malmaison. Serafini continued attending the market as VideoAge International ’s editor starting in 1981, when the publication was born. He began attending when the talented — but very moody — MIP-TV founder Bernard Chevry was in power, and continued after his former second-in command Xavier Roy took over management of MIP-TV following its sale first to a British company, and subsequently to Reed MIDEM, part of an Anglo-Dutch group. VideoAge ’s Editor Takes On 40 Years at MIP 4 (Continued on Page 6) www.VideoAgeDaily.com At all major TV trade shows, content buyers read the printed version of VideoAge Daily. Around the world film and TV executives read the online edition of VideoAge Daily. No matter where, when or how, your buyers will see your ad.