4 World June 2017 V I D E O A G E (Continued on Page 6) participants from LATAM and around the world for its trade show and for conferences on technology, regulations and other industry issues facing Latin America, with a special focus on the South Cone TV market. Last year, the event housed 58 exhibitors, equally divided between hardware companies and content providers, mostly for cable and satellite TV networks. On the seminar side, there were 23 conferences, while FOX and Telemundo Internacional hosted parties. This year, 63 stands are being made available at the Pacifico Hall of the Hilton, with sizes varying from nine square meters (for U.S.$4,000), to 18 square meters (for U.S. $13,000). The Hilton Buenos Aires, the Jornadas’ venue, is located in Puerto Madero, a trendy barrio (district) on the waterfront and near the Puente de la Mujer (Women’s Bridge). Pictured at top left: ATVC’s president Walter Burzaco (with the microphone) and CAPPSA’s president, Sergio Veiga, announcing the 2017 list of exhibitors. The Argentina-based Asociación Argentina de Televisión por Cable (ATVC) has set the 2017 dates for its Jornadas Internacionales de Cableas September 19-21 at the Hilton Buenos Aires, which is unusually late (last year it was held September 14-16). The Jornadas, the most important trade show for the cable TV industry in the South Cone of Latin America, is organized by two Argentinean associations: ATVC and Cámara de Productores y Programadores de Señales Audiovisuales (CAPPSA). The former is the association of cable TV operators and the latter, the association for content providers, with a board made of representatives from HBO, Turner, Disney, ESPN, Telefe and more. The Jornadas (or Cable Days) now in its 27th year, gathers over 2,000 TheJornadas: Argentina’s Cable TV Market Has New Dates, More Stands Letter to the Editor About the rights management article in the May 2017 edition of VideoAge: “In order to maximize revenue potential, we developed sequential distribution patterns that allowed us to manage and monitor availability windows, thus maximizing the sales and revenue potential. It would appear that today, with all there is available to reach the ultimate consumer, it is impossible to maintain the same level of exclusivity. Good job Ryan (Friscia) and Dom (Serafini).” –Len Grossi, Los Angeles AMCStudiosSales@amcnetworks.com INTERNATIONAL
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