Videoage International January 2021

Features Cover Stories 12. Book Review: YouTube exec highlights the platform’s success stories 14. NATPE Miami: Exhibitors move to the podium to share insight 22. Media job losses in facts and figures: The toll reached 30,211 and counting 24. Calendar of events in 2021. Plus: good travel news to come in pairs The verdict is in: After the pandemic, the “old” way is way better! I’ll even go so far as to predict that there is no way to go back to the new way. Page 26 6. New York City: The Hollywood of the east; TV ad revenues to rebound in 2021 8. Greece’s new production cash rebates explained 10. Nielsen to reinvent television; Three film-TV “bests” among WSJ’s top 250; Famous Quotes News NATPE Miami Preview: It’s the indies to the rescue Hollywood’s exodus put displaced tribes at a job crossroads Canal 9 se suma a la ‘tormenta perfecta’ en TV de Argentina MAIN OFFICES 216 EAST 75TH STREET NEW YORK, NY 10021 TEL: (212) 288-3933 WWW.VIDEOAGEINTERNATIONAL.COM WWW.VIDEOAGELATINO.COM P.O. BOX 25282 LOS ANGELES, CA 90025 VIALE ABRUZZI 30 20131 MILAN, ITALY EDITOR- in -CHIEF DOM SERAFINI EDITORIAL TEAM BILL BRIOUX (CANADA) ENZO CHIARULLO (ITALY) LEAH HOCHBAUM ROSNER (NY) SUSAN HORNIK (L.A.) CAROLINE INTERTAGLIA (FRANCE) OMAR MENDEZ (ARGENTINA) LUIS POLANCO (NY) MIKE REYNOLDS (L.A.) MARIA ZUPPELLO (BRAZIL) PUBLISHER MONICA GORGHETTO BUSINESS OFFICE LEN FINKEL LEGAL OFFICE STEVE SCHIFFMAN WEB MANAGER BRUNO MARRACINO DESIGN / LAYOUT CLAUDIO MATTIONI, CARMINE RASPAOLO VIDEO AGE INTERNATIONAL (ISSN 0278-5013 USPS 601-230) IS PUBLISHED SEVEN TIMES A YEAR,. PLUS DAILIES, BY TV TRADE MEDIA, INC. © TV TRADE MEDIA INC. 2021. THE ENTIRE CONTENTS OF VIDEO AGE INTERNATIONAL ARE PROTECTED BY COPYRIGHT IN THE U.S., U.K., AND ALL COUNTRIES SIGNATORY TO THE BERNE CONVENTIO AND THE PAN-AMERICAN CONVENTION. SEND ADDRESS CHANGES TO VIDEO AGE INTERNATIONAL, 216 EAST 75TH STREET, SUITE 1W, NEW YORK, NY 10021, U.S.A. PURSUANT TO THE U.S. COPYRIGHTS ACT OF 1976, THE RIGHTS OF ALL CONTENT DONE ON ASSIGNMENT FOR ALL VIDEOAGE PUBLICATIONS ARE HELD BY THE PUBLISHER OF VIDEOAGE, WHICH COMMISSIONED THEM Features