Videoage International January 2019
22 January 2019 V I D E O A G E phone-in press conference, “Local is now the new global, thanks to technology.” However, little new product is expected from LATAM TV networks at this year’s NATPE since mostof theirnewprogramsareco-financedwiththe U.S. studios, which retain distribution rights, while their own local productions are mainly formats. This trend, developed in the past few years, allows LATAMTV networks to get a share of the back-end, thus cutting their programming costs. Regardless, expect to see an abundance of TV content from Turkish distributors. Indeed, Turkey is considered the new LATAM since its companies seem to dominate every international TV market these days, including NATPE Miami, a past domain of LATAM content. For Turkish companies, NATPE has three functions: follow-ups with MIP Cancun contacts, Hold My Hand , a new series with its first episode dubbed in Spanish, at NATPE. Madd Entertainment, a new Turkish entrant in the international TV market, plans to sell its current content, featuring its new theatrical movies, as well as promote new titles now in pre- production. “Originally, we were planning to rent a booth on the floor,” said sales director Özlem Özsümbül. “But ultimately we decided to be in a suite at the Tresor Tower.” Emre Gorentas, Content Sales deputy manager of ATV, will be launching Lifeline ’s second season. “We’re also bringing our first daily drama, Don’t Leave Me , to NATPE,” he said, adding, “Our long lasting work, Grand Family , is back in our catalogue with its fourth season.” Kerim Emrah Turna, Kanal D’s sales director, will be at NATPE promoting “Canal D Drama,” its new Turkish channel, a Spanish-language pay-TV service distributed in LATAM by Canal Plus’ Thema. This will be in addition to co-productions and co- investments, “considering the lira’s currency advantage,” he added. At this NATPE, the conference portion will return to the Fontai- nebleau after a brief migration to the adjacent Eden Rock. This year, the event is making use, for the first time, of the Monday prior to the market’s opening day — a federal holiday in the U.S. (Martin Luther King Jr. Day) — which will become an active day with conferences under the umbrella title “Living the Dream: A Career in Content,” with several related events. The main hall at the Fontaine- bleau Hotel will once again be without chairs and sofas in order to discourage people from using the area as an unofficial meeting place (and not paying for badges). Similarly, security guards will be posted by the various hotel bars, only allowing in people with NATPE badges or with the hotel’s room keys. Concurrent with the three-day market will be 35 conferences, of which three are of particular in- terest: “How Wall Street Watches TV,” “Brands Powering” (12 bran- ds will be in attendance), and viewpoints from “Ad Sales” execu- tives from five U.S. TV networks. On the recreational front, CBS, Endemol Shine, and NBCUniversal teamedup for a formal dinner party onJanuary23,andonthesamenight Viacom Studios is throwing a bash. Theday before that participants can expecttheTelemundococktailhour, the Condista party, the Trifecta party, and the opening night party organized by NATPE, which is also hosting the Tartikoff Awards party on January 23 — but this year they will not be sponsoring the booth area’s afternoon cocktails. meetings with new buyers, and announcing new series to be shown at MIP-TV. MISTCO, for example, will be highlighting NATPE Miami Preview (Continued from Page 20) MISTCO’s Aysegul Tuzun
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