Video Age International January 2016

MAIN OFFICES 216 EAST 75TH STREET NEW YORK, NY 10021 TEL: (212) 288-3933 FAX: (212) 288-3424 WWW.VIDEOAGE.ORG WWW.VIDEOAGELATINO.COM WWW.VIDEOAGE.IT P.O. BOX 25282 LOS ANGELES, CA 90025 VIALE ABRUZZI 30 20123 MILAN, ITALY YUKARI MEDIA YMI BLDG. 3-3-4, UCHIHIRANOMACHI CHUO-KU, OSAKA JAPAN TEL: (816) 4790-2222 EDITOR DOM SERAFINI EDITORIAL TEAM SHERIF AWAD (MIDDLE EAST) ISME BENNIE (CANADA) ENZO CHIARULLO (ITALY) LUCY COHEN BLATTER ILANA ENGELBERG CARLOS GUROVICH LEAH HOCHBAUM ROSNER SUSAN HORNIK (L.A.) BOB JENKINS (U.K.) AKIKO KOBAYACHI (JAPAN) DAVID SHORT (AFRICA) MARIA ZUPPELLO (BRAZIL) PUBLISHER MONICA GORGHETTO BUSINESS OFFICE LEN FINKEL LEGAL OFFICE ROBERT ACKERMANN, STEVE SCHIFFMAN WEB MANAGER BRUNO MARRACINO DESIGN / LAYOUT CARMINE RASPAOLO ILLUSTRATIONS BOB SHOCHET VIDEO AGE INTERNATIONAL (ISSN 0278-5013 USPS 601-230) IS PUBLISHED SEVEN TIMES A YEAR: JANUARY, MARCH/APRIL, MAY, JUNE, JULY, OCTOBER AND NOVEMBER/DECEMBER. PLUS DAILIES BY TV TRADE MEDIA, INC. © TV TRADE MEDIA INC. 2015. THE ENTIRE CONTENTS OF VIDEO AGE INTERNATIONAL ARE PROTECTED BY COPYRIGHT IN THE U.S., U.K., AND ALL COUNTRIES SIGNATORY TO THE BERNE CONVENTIO AND THE PAN-AMERICAN CONVENTION. SEND ADDRESS CHANGES TO VIDEO AGE INTERNATIONAL, 216 EAST 75TH STREET, SUITE PW, NEW YORK, NY 10021, U.S.A. PURSUANT TO THE U.S. COPYRIGHTS ACT OF 1976, THE RIGHTS OF ALL CONTENT DONE ON ASSIGNMENT FOR ALL VIDEOAGE PUBLICATIONS ARE HELD BY THE PUBLISHER OF VIDEOAGE, WHICH COMMISSIONED THEM 4. World: LATAM’s total ad spend has mood swings. Canada’s CRTC orders á-la-carte packages to cable, SAT TV operators 6. Book Review: The life of a female super agent of influence, Hollywood style 30. ATF Report from Singapore. Southeast Asia TV wants its own trash TV. Foreign formats are OK 32. Event planner, travel news and must-attend markets News 13. Sección en Español • 4K TV promete una mejor imagen (con ciertas advertencias) • Producción en Miami: calidad y ahorro • La muerte de TV por cable fue decretada prematuramente 22. The Century Plaza Hotel closes for two years. The L.A. Screenings to move to InterContinental Comparing the retention level of print versus online, print wins overwhelmingly, and authoritative academics confirm it. I’m wondering if advertising follows the same pattern. Page 34 Cover Stories How U.S. studios preserve television programs’ value across all platforms Int’l TV Distribution Hall of Fame: Pedro F. Leda’s 60 years in LATAM TV, with challenges yet to come NATPE Miami: This time the shopping is light and the buying is heavy, or is it vice versa? Features