Videoage International August-September 2020

24 Event Planner & Travel News Aug/Sept. 2020 V I D E O A G E Why Airplane Food Tastes Sooo Bad T he following may not be a problem for the near future, since limited food service is now available on board, but lack of humidity and low air pressure on airplanes seem to make the food taste, well, not as good as it does when served on land. At an altitude of 10,000 meters, humidity is less than 12 percent (typical of the desert zones). This, together with low air pressure, can lessen the tastiness of food by 30 percent, according to a German study conducted by Fraunhofer that was commissioned by Lufthansa Airlines. This is especially true for sweets and salty foods. Acidic and bitter foods are un- affected. The loud engine noises, mean- while, make ripe tomatoes even tastier, which explains the popularity of Bloody Marys among frequent flyers. Red wine is also said to be more flavorsome than white wine (including champagne) when flying high. NATPE BUDAPEST INTERNATIONAL August 25-27 Budapest, Hungary Tel: (213) 453-4440 www.natpe.com Converted to Virtual Event VENICE FILM FESTIVAL September 2-12 Venice, Italy Tel: (30 041) 521 8711 www.labiennale.org LE RENDEZ-VOUS September 7-9 Biarritz, France Tel: (33-1) 4053 2300 www.tvfrance-intl.com Converted to Virtual Event PRIX ITALIA September 24-26 Rome, Italy Tel: (39 06) 3686 2354 Fax: (39 06) 372 9072 www.rai.it/prixitalia MIPCOM October 12-14 Cannes, France Tel: (33 1) 7971 9100 Fax: (212) 284-5148 www.mipcom.com DISCOP JOBURG October 28-29 Johannesburg, South Africa Tel: (323) 782 1300 www.discop.com AFM November 3-8 Santa Monica, CA Tel: (310) 446-1000 Fax: (310) 446-1600 www.americanfilmmarket.com Converted to Virtual Event www.VideoAgeDaily.com At all major TV trade shows, content buyers read the printed version of VideoAge Daily. Around the world film and TV executives read the online edition of VideoAge Daily. No matter where, when or how, your buyers will see your ad.